REL Electrical rebrands to REL Building Services

  Posted by: electime      8th February 2018

REL Building Services, formerly REL Electrical, says the reason for the rebranding is to better reflect the services it offers and support its plans for further expansion.

Set to launch this month, the new identity kick-starts a new logo and corporate colours, which will appear on the new website, marketing material, signage, van livery and workwear.

The family-run company, formed in 1950, provides mechanical and electrical packages to clients in the industrial, commercial, leisure, educational and residential sectors.

Managing director of REL Building Services, Toby Buckley, said: “We’ve rebranded to ensure we can position ourselves more effectively with a contemporary logo and a name that better reflects the range of services we offer our clients.

“Electrical contracting is at the core of what we do, but we also have a large mechanical team plus in-house design and BIM specialists, so operate across the entire building services spectrum.

“As a family business that’s been operating for nearly 70 years, the company has been through lots of changes, but our values have stayed the same. This has enabled us to grow sustainably and successfully both in terms of employees and our clients.

“Our new identity marks the start of the next chapter in our long history. We are confident that it will put us in the best position to build on our success and further expand the business to meet the demands of our growing client base.”