Selco tackles Monday blues with £13k customer giveawayNews
Posted by: electime 17th October 2019
Selco Builders Warehouse found a unique way to solve the Monday morning blues of its customers this week – giving away more than £13,000 in a few hours across the country.
Each of Selco’s 66 branches gave customers the chance to win £200 worth of Sainsbury’s shopping vouchers, simply by being the first person into a store wearing an item of Selco merchandise.
The quickfire initiative was promoted on social media through Selco’s Facebook, Twitter and Instagram pages and created a major buzz amongst professional tradespeople battling for the prizes across Selco’s branch network.
Carine Jessamine, marketing director for Selco, said: “We are always looking at innovative ways to give something back to our loyal customer base and this certainly brightened up an otherwise dull Monday morning in October.
“Selco t-shirts, hats and other such merchandise are extremely popular with our customers when they are out on their jobs.“All they had to do to claim the prize was be the first person into their branch that morning wearing something with Selco branding.“It truly was a case of the early bird catches the worm and we had lots of happy customers.”
With hundreds of trade brands always in stock and open seven days and for a minimum of 80 hours per week, Selco’s 66 UK branches are firmly focused on helping tradespeople complete their jobs as quickly and effectively as possible.
As well as offering trade services and a café in branch, Selco also has a strong digital presence including Click & Deliver, a 30 minute Click & Collect service and a free Project List app which allows tradespeople to plan, manage, and quote for all jobs – as well as complete purchases – through their smartphone.
For more information on Selco visit www.selcobw.com